ANWB Insured – Buddy & Rietje are back
Buddy and Rietje, the talking dogs from our previous ANWB campaigns, are back on screen, this time with a different approach! Where earlier productions relied on full 3D animation, this campaign was built using AI-driven visual design. Real dogs were filmed on set in separate layers, then their mouths and expressions were generated and refined using AI, carefully matched to their performance and body language, resulting in characters that speak with humor, warmth, and surprising nuance.